MoeGo Pricing 2026

MoeGo publishes base plan pricing on their website, which puts them ahead of some competitors on transparency. But the sticker price is not the total cost. Processing fees, SMS charges, and feature tier gates add up — and the gap between the advertised price and the actual monthly bill can be significant for busy facilities.

Breaking down MoeGo's real costs

MoeGo offers multiple plan tiers, each unlocking different feature sets. The base tier covers core scheduling and client management. Higher tiers unlock features like online booking, advanced reporting, and multi-location support. This tier structure means the plan you need — not the cheapest plan — determines your base cost. The bigger cost driver is payment processing. MoeGo's integrated payment system processes transactions at a rate that includes their markup above standard interchange fees. For a grooming salon doing $10,000/month in card payments, a 0.5% to 1.5% markup above your current processor rate adds $50 to $150 per month in costs you would not pay with a standalone processor. For a multi-service facility doing $25,000/month, that markup climbs to $125 to $375 per month. SMS messaging is another cost layer. MoeGo includes some messaging in their plans, but heavy users — facilities sending appointment reminders, booking confirmations, photo links, review requests, and marketing messages — can exceed included message limits and pay per-message overage fees. A busy facility sending 800 to 1,200 messages per month may pay $40 to $120/month in SMS costs alone.

The flat-price alternative

Animal Friends OS eliminates the cost uncertainty. The starting price is $45/month with no tier gates — every module is included at every plan level. There are no processing fee markups because BYOM lets you use your own payment processor. There are no SMS overage fees because BYOS lets you connect your own Twilio account at carrier rates. For the grooming salon doing $10,000/month in payments: AFPC OS costs $45/month plus whatever your existing processor charges (which you are already paying). With MoeGo, you pay the subscription plus the processing markup — typically $95 to $200/month more in total. For the multi-service facility doing $25,000/month: the gap widens further. AFPC OS remains $45/month flat. MoeGo's total cost (subscription + processing markup + SMS) can exceed $300/month. Over a year, that is $3,000+ in savings from a single software switch.

Side-by-Side Comparison

Feature and pricing comparison based on publicly available information. Always verify current details on each vendor’s website before making a decision.

Feature	Animal Friends OS	MoeGo
Base subscription	$45/mo flat (all features)	Tiered plans (feature-gated)
Processing fee markup	None — BYOM	Platform markup applies
SMS costs	BYOS — carrier rates	Included limits + overage fees
Feature tier gates	None — everything included	Advanced features on higher tiers
Online booking	Included	May require higher tier
Grooming module	Included	Included
Boarding + daycare	Included	May require upgrade
Transport dispatch	Built-in	Not available
Payroll	Built-in	Not included
White-label memberships	Included	Not available
Est. total ($10K/mo revenue)	$45/mo	$95–$200+/mo
Est. total ($25K/mo revenue)	$45/mo	$200–$400+/mo

Frequently Asked Questions

Does MoeGo charge processing fees on every transaction?

MoeGo's integrated payment processing adds a markup above standard interchange rates on transactions processed through their system. The exact rate depends on your plan and agreement. Ask MoeGo directly for your specific processing rate and compare it to what your current standalone processor charges.

Can I use my own payment processor with MoeGo?

MoeGo's system is designed around their integrated payments. Check with MoeGo directly about external processor compatibility. Animal Friends OS is designed for BYOM from the ground up — bring Square, Stripe, Clover, or any other processor.

Is MoeGo's base plan enough for most facilities?

For a solo groomer doing basic scheduling, the base plan may be sufficient. For multi-service facilities that need advanced features, online booking, and multi-staff management, you will likely need a higher tier — which changes the cost calculation significantly.

How much does SMS actually cost with MoeGo vs AFPC OS?

MoeGo includes a message allotment in their plans with per-message overage fees. AFPC OS uses BYOS — connect your own Twilio account and pay carrier rates directly (roughly $0.0079/message). For 1,000 messages/month, BYOS costs about $8. MoeGo overage fees are typically higher per message.

Is there a way to calculate my exact savings?

Use our savings calculator at /os/tools/savings-calculator. Input your monthly revenue, message volume, and current costs to get a personalized comparison.

Breaking down MoeGo's real costs

The flat-price alternative

Side-by-Side Comparison

Frequently Asked Questions

Ready to see the difference?

More Comparisons & Resources